Organic fabrics, recycled materials, and ethical production.

Our garments are vegan, sustainable, and responsibly made.

Women Essentials

Everyday essentials responsibly made of organic non-toxic cruelty-free materials. Designed to last.

Men Essentials

Everyday essentials responsibly made of organic non-toxic cruelty-free materials. Designed to last.

We make sure everyone works in a safe environment where they are ethically-treated.

Our garments are made in factories verified by the Fair Wear Foundation.

We care. We really do.

The Optimistic Apple was born out of love and passion for a kind of lifestyle that we truly believe in. Respecting other living beings, animals, and the environment has been part of our lives for years.




Recycled materials and organic fabrics.

We are transparent about our manufacturing process.

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